Introducing Jag Sharma: Unveiling The Truth Behind Social Media & Technology
Welcome to Disconnected, the podcast that peers behind the giant tech curtain to discover the truth behind the social media platforms and technologies that impact our everyday lives.
Before diving into the depths of today’s ‘Web 2.0’ world, it’s time to get to know your personal guide through the algorithms and data collection behind social media - Jag Sharma.
I’ve spent the last 12 years creating, developing and executing social media strategy for a number of global brands, witnessing the first hand impact of the negative feedback loops, ad targeting, and mass data collection that’s shaping the direction of our world.
Join me for the start of this journey, and subscribe to be notified of future episodes with compelling guests, fascinating debates, and social experiments from the discussions within each episode.
This episode of Disconnected covers:
Jag’s global background in social media and content creation
Remaining an advocate of social platforms despite its drawbacks
Creating the world’s first fully shareable iPhone calendar app
The advent of algorithmically targeted content
How community monitoring helps regulate online hate speech
Episode Highlights:
“Aside from content creation, I’ve spent the last 12 years involved in all aspects of social media. What I've seen during my time is a change in our relationship with social media, a change in our behavior, a change to each other, and our relationship with technology.” - 4:05 - Jag Sharma
“Social media isn't some cute sideshow, or add on to mainstream marketing, it represents the single biggest shift in how we as human beings interact, which is the currency of how we communicate, which is the currency of how we make decisions, which is the currency of our lives.” - 7:05 - Jag Sharma
“I had this idea for an app, and a friend of mine had connections to app developers in Greece, so we went for it. The app was the world's first fully shareable calendar for iPhone, before the days of iCloud where sharing calendars became easier.” - 9:20 - Jag Sharma
“I wholeheartedly still believe that if you want to try something new, and if you have the means to figure out a way to give yourself a little breathing space to try it out, then really go for it.” - 11:35 - Jag Sharma
“It's interesting looking back now, which is pretty much a decade later, and the warning signs for where we are today with trolls, online bullying, rampant racism, sexism, homophobia online; all the signs have been there for a long time.” - 14:37 - Jag Sharma
“I learned a lot about China’s social media at Infiniti. I experienced a world where privacy isn't really an issue, and worked on platforms that are completely different to what we know in the West. Infiniti was a tremendous experience.” - 17:46 - Jag Sharma